Ecommerce Digital Marketing

Ecommerce Digital Marketing

Increase your sales with ecommerce digital marketing. This is the practice of using multiple digital solutions to drive high-value traffic to your website in order to convert them into loyal customers. We integrate paid and non-paid strategies and mix and match different tools and channels (i.e., SEO, PPC, social media) to figure out which one drives paying customers the most.

Ecommerce SEO

We optimize your ecommerce website to ensure your products appear first when and where your prospects are shopping online. Here’s an overview of our approach.

  • Run keyword research to identify the words and phrases customers are using to search for your products.
  • Audit and reconfigure your website’s architecture with these newfound keywords in mind. This includes strategic keyword optimization of all content and meta tags.
  • Set up your website for local SEO to boost your presence in your service areas.
  • Create on- and off-page content marketing to drive organic traffic
  • Build links to make your website and brand an authority in your industry.
  • Use Google Analytics and other metrics to gauge your campaign’s progress.

Google Shopping Ads

To help you find better leads, we will also set up shopping campaigns for your business on Google. These shopping ads include product attributes such as price, image, and merchant name. When we set this up and include it in the Merchant Center data feed, these shopping ads will be shown when people are searching for similar products. This way, you capture those who are already expressing intent to purchase your product.

Work with Us

Set your ecommerce store up for success with proper ecommerce digital marketing. We’ll help you grow your sales with a unique combination of ecommerce SEO and Google Shopping Ads in order to drive traffic to your website. Get in touch with us today to get started.